You need to set up your healthcare system which can also be a hospital according to the prevailing trends of a society in which you are starting your new health management and caring venture. Below is the sample proposal or a sample template for your prospective venture.
The business proposal is the document that elaborates the structure of the potential venture. Health care services and new hospitals are one of the fastest expanding industries in the world. Its growth depends upon the needs of society. The wealth and development of a nation are dependent upon its health. Healthcare service providers or organizations are a very serious concern in every part of the world.
Every government ensures that its citizens get the best healthcare services possible. A source that can provide health care services is only a proficient health care provider that may be a doctor, a nurse or an organization itself. Hospitals, health care clinics, and health centers all are the sources of a healthy nation. They serve their duties and provide their best services to ensure the healthy environment for the people.
In fact, the environment around people is made by the society. A healthy society means that the people living in it enjoy best health services. Different operators operate a medical institute or hospital. These operators can be general medical facility providers or the hospitals that re-licensed from government and are of required standards according to the government policies.
These health care provider centers and hospitals provide different medical as well as diagnostic treatments to the patients. These patients are provided best services like pharmacy, operational treatments, surgical handlings and general and special wards and rooms. There are many large health care organizations in all over the world which provide international standard healthcare services to the people all around the world.
These records are the proof that health industry or healthcare business services are the largest business field all over the world. In , US spent about Many experts and analysts reported that in the share of health care systems in the GDP reached Starting a new hospital requires a lot of hard work. There are many requirements that should be first completed for starting a new hospital. Investing in hospitals and business plan healthcare requires some completion of local and federal laws.
These laws are passed to ensure adequate medical services, equipment, and functional policies. Maintenance of operational records, accidental services, finalizing rates and environmental protection are some factors which are regulated by state healthcare policy. If you can formulate and regulate these policies in your proposal, then you are close to establishing a large profitable and reliable venture. Hospital business plan template. A complete market analysis can offer you a huge chain of progress stream.
Market analysis captures the facts of the market for the healthcare industry. The hospital can use these facts for the progressive development of its policies. Market analysis is a market like market forecast and can help the industry to project its future growth and estimated budget.
Market analysis offer two-dimensional predictions that are market trends and market targets. OGS capital services will help you develop and write the research based market analysis that would help you to understand current market trends. Indeed hospital is a vast industry which offers much commercial as well as professional hard work. The hospital industry provides many services which are essential for a smooth living society.
Hospital is a part of our community, and without the hospital, the trends of society are heavily stormed. But this huge hospital market is also dependent upon some gigantic and multi-dimensional patterns. These multi-dimensional trends are known as market trends.
Market trends develop a specific culture for the progress of a hospital industry. Usually, a hospital works in providing external health care, and they take care of the physical body. This body is the primary constructor of hospital mechanism. The market trends affect hospital directly and indirectly. These market trends are so vast that every field of the hospital is nested in them.
For example, latest technology medical equipment is obtained from technical medical industry which is another market. Similarly, petrol used in ambulances, medicines used in injections and drips, drugs given to the patients, surgical instruments used in surgical operations, building materials for building development, electricity used for general use and even jobs are related to the markets which control the hospital venture.
So in order to handle and manage these multi-trends, a hospital industry always tries to organize its potential in the direction of the market trends. A marketing organizer and sales manager of a hospital industry always assure to regulate the policy trend in the market track. Hence Market trends of society are the basic factors that can either develop a industry or destroy it in a disastrous way. So a complete over look on these trends is required to ensure a progressive long term development.
Market effects hospital in many directions but the goal of every hospital industry is to catch the top market opportunities. But for this, it has to work in the direction of the market. We can say that a hospital in the industry can only progress and develop if it establishes a mainstream contact with the market trends.
This is what is the responsibility of the marketing manager. A hospital industry is a very broad term which is why organizers or managers of these industries always try to compete with each other.
We can say that if you are starting a hospital organization, this means that you are participating in a well-broad international contest. To compete with other industries, the basic rule is to develop your own services and start working with a progressing approach. The another way to compete in the contest of international approach is to fully understand the needs of the clients and satisfy them by providing them experienced professional services, and this can only be done by hiring experienced and qualified staff.
You must also train the new employees by taking them in the conferences and offering them professional meetings. The hospital business plan template should contain the hospital business model which is described in detail below:.
The hospital business model will contain the services provided by the hospital along with detailed description of the duties all the staff members will perform. To start a certified and licensed slandered health care hospital we should ensure that international standard facilities should be provided to the patients like X-ray, laser diagnostic and other imaging services, Clinical and health care laboratories for diagnostic facilities, operational and surgical wards and rooms services, Inpatient services, outpatient facilities and other medical services.
You should also facilitate patients with well trained, fully equipped highly certified doctors and staff. You should determine adequate working timings and 24 hours duty timings for an emergency ward whole week. You should have well operated and trained calling services and health workers facilities. Your staff and doctors must cooperate with the culture requirements so that the customers can properly explain their needs.
You should ensure first class management for the customers. You should ensure that the customers of your hospital are well treated. Your services must consist professional and well-trained doctors, specialists, dentists, nurses, opticians, management chancellor for mental health, general medication chancellor, health workers, and general physical therapists.
Your hospital should offer basic services and facilities like imaging diagnostic services, emergency healthcare facilities for emergency injury management, medical laboratory services, disease recognizing services, etc. The structure of hospital business plan must have a solid and firm foundation base. You must hire and recruit certified professionals including doctors, nurses, dentists, management councilors, speech, physical and occupational therapists, workers for emergency management or in complicated job positions of your hospital or health care organization.
Hiring and recruiting only specialized and well-qualified employees in your organization is not only essential for providing high-quality service but also important for increasing your credibility for the clients. Hiring certified doctors are also important for following the regulations of the state.
These factors can build your hospital and healthcare organization as a globally recognized hospital. As a profitable venture is the fruit of high performance of management, so sharing responsibilities with the employees and managers will help you in developing your hospital in the industry. Let us analyze their duties and tasks they will perform in detail.
Chief medical management is accountable for providing a track and direction for management of health care venture. Chief of medical management is responsible for sharing, designing and implementing the vision and mission of health care organization or hospital according to the existing industry. Chief medical management advises and supervises the cases of severe medical and high profile patients and clients. Chief of medical management is also responsible for transactions and dealings of contracts, recruitment of positions and managing salaries.
Chief of medical management also supervises the contracts and signs dealing transactions for the new hospital or healthcare organization in the industry. The team also documents the growth and progress of the hospital. The responsibility of the doctor is to provide specialized medical facilities to the clients.
A doctor offers physical, vocal and occupational therapies. The doctor also handles and manages medical and clinical emergencies. The Pharmacist handles the routine functionalities of the hospital dispensary store. He or she also provides guidance on health and fitness issues, describes symptoms and explain directions of medicines. The Pharmacist handles the recruiting, teaching and training the management staff for the hospital pharmacy.
Hospitals in Addis Ababa are not limited to providing services for the people residing in the city only. As a result, practically high shortage of hospital services is observed in and around the city 4. So, the current market research confirmed that the business will provide service without competition. Below is an overview of the marketingplan, strategies and objectives of the Company. It shows that there is chronic health care problem agreed by all interviewed professionals.
In the western shewaoromiya zone, the total current population is estimated to be 3 million. In this zone, there are three primary hospitalswhich are found in Ambo town ,Ginde Beret and Chelia. Ambo Hospital is operating without x-ray and ultrasound services. They usually refers to TikurAnbesa and Paulos Hospitals but most of the time ,the patients are unable to reach the referral Hospital because of different factors such as Economic ,Social and other personal reasons.
They have31 health centers in numbers with out at least full laboratorial services. So , our hospital intended to alleviate problem through high-tech medical facilities and well trained skilled professionalswith 24 hour services at Holeta town.
As the business is a 24 hour facility, the Company intends to market the fact that in the event of an emergency, the Hospital can provide appropriate medical treatment. The business will also develop referral relationships among locally based physicians and allied health professionals so that patients will be referred to the hospital in the event of an emergency.
The Company will also have listings in local directories and the Yellow Books to ensure that patients can quickly find the contact information for the hospital and its location. Finally,the Owner and the Management Team also develop relationships with local ambulatory companies so that patients can be brought to the facility in the event of a medical emergency. Hospital Service Capacity Based on the market study shown above, the projected demand for additional hospitals for the year is 9, and this figure will grow to 11 by the year , and then to 16 bythe year in Addis Ababa and the nearby Western ShewaOromiya Zone.
Examining the demand projection in Table 3. This hospital will employ medical, nursing and support staff to provide in-patient care to people who require close medical monitoring and out-patient care to people who need treatment but not constant medical attention. The envisaged general hospital will have 50 beds for patients. The in patients are assumed to wait for a maximum of 10 days on average, making 1, patients annum.
Since the general hospital is assumed to serve 50, patients per annum, the remaining48, persons are outpatients. The general hospital in caption will provide diagnosinghealth problems, surgery, rehabilitation, health education programs, and nursing. Table 3. The required quantity of these utilities and corresponding cost are indicated Table 6.
Utility Unit Qty. Medical Equipment The list of medical equipment required by the envisaged general hospital is shown in Table 6. The total cost of medical equipment is estimated at Birr 11 million, out of which Birr 11 million is required in foreign currency. It is assumed that all equipment will be purchased from foreign markets. Bench pcs 2 9, Source of Medical Equipment The medical equipment required by the envisaged hospital can be acquired from the following supplier.
The total cost of building and cost of other civil works, at anaverage cost of Birr 7, per m2 is estimated to be Birr 37 million birr. Surgical room sq. Intensive Care sq. Pediatric and Maternity sq. Departments x 4 and Wards sq.
Administration Building sq. General purpose sq. Human Resources 7. Each service units of the hospital will maintain a sufficient number of staff with the qualifications, training and skills necessary to meet patient needs 7. Staffing Plan 7. The hospital has available the minimum staff requirement for General Hospital. For additional staff a staffing plan shall be developed collaboratively by the different service units and management, which identifies the number and types of the staff.
The staffing plan shall be reviewed on an ongoing basis and updated as necessary 7. The hospital will have in effect a contingency plan for assuring adequate staffing at all times. The plan shall detail policies and procedures to regulate closure of available bedsor services, if actual staffing levels fall below specified levels.
Job Description and Orientations 7. All staffs will be provided with current written job descriptions and be oriented to their specific job responsibilities at appointment 7. The job description will include the title and grade of the position, specific function of the job, job requirement, reporting mechanism, evaluation criteria and description of job site and work environment.
The orientation program for all employees will include three levels of orientation: hospital wide, service unit and job specific: 7. Orientation to hospital structure and administration will be provided by hospital management. Orientation to hospital policies, including all environmental safety programs, infection control, and quality improvement will be provided 7. Staff members who are not licensed to independently practice will have their responsibilities defined in a current job description.
Each hospital will provide and maintain evidence of an orientation program for all new staff and, as needed, for existing staff who are given new assignments. Staff Education: 7. The hospital will ensure that staffs receive training in order to perform assigned job responsibilities. Each staff member will receive ongoing Continuing Professional Development CPD to maintain or advance his or her skills and knowledge 7.
The CPD will be relevant to the setting in which they work as well as to the continuing advancement of the hospital 7. The hospital will decide the type and level of training for staff in accordance with National CPD guideline and then carry out and document a program for thistraining and education.
The hospital will provide and maintain evidence of CPD for staff. A record shall be maintained including dates, topics and participants 7.
The hospital willperiodically tests staff knowledge, skill and attitude through demonstration, mock events and other suitable methods. This testing is then documented 7. Medical Staff 7. There will be a policy of verifying qualifications, restrictions to practice and Professional registration of all new employees and have a system in place to check registration details.
There will be documentation of staff licenses and trainingcertificates. There will l be a policy that strengthens involvement of medical staff to take part in the ongoing Continuing Medical Education CME. Any medical service will l be organized under the directorship of a senior licensed professional stated under this standard 7. The medical staff will see that there is adequate documentation of medical events by are view of discharged patients that will insure that medical records meet the required standards of completeness, clinical pertinence and promptness or completion of following discharge 7.
The medical staff will actively participate in the study of hospital associated infections and infection potentials and must promote preventive and corrective programs designed to minimize their hazards 7.
There will be regular medical staff meetings to review the clinical works of the members and to complete medical staff administrative duties 7. Research the services offered by competing healthcare facilities in the area and define how your hospital would be different. Speak with officials at other hospitals offering the same services you would like to offer but who are not in your area and therefore not in competition with you.
Your goal is to find out what types of materials and equipment you will need in your own hospital, as well as the type of facility you will need to operate well. Answers to these questions will help determine the start-up costs and the operational costs for building and running your business. Consult with a commercial real estate agent to find possible tracts of land or existing facilities that could be converted to your hospital. Consult with an architect to determine construction or conversion costs for the facility.
This stage of the process will help you determine the size and capacity of your hospital as well as your construction or renovation costs. Determine the exact types and amounts of equipment and goods you will need to open your hospital, given its intended size and scope.
This can be based on the information you obtained in step 3. Research the current prices for everything. This will give you the final numbers you will need for your start-up cost estimates. Create a marketing plan and advertising budget for your hospital.
Decide upon the types of advertisements you will use to spread the word about your new hospital, and how often they will run. You will need two different sections to your marketing plan, one section for your initial marketing before the hospital opens, and one section for your annual marketing efforts once the hospital is running. Determine your staffing and insurance needs based on the size and scope of the hospital you're planning.
Determine salaries and estimate the costs of any benefits you would like to offer your employees. Also factor in your other operational expenses -- utilities, office supplies, furniture, replacement of equipment and the restocking of goods. These numbers, combined with your marketing numbers, will provide your estimate of operating costs. Draft your business plan. In many ways, the hospital business plan is similar to a standard business plan. Within your plan, you will need to include information on the business and a description of your hospital's goals.
It will also need to include your marketing plan, information on the competitors in your area, personnel and operating procedures, and information on operating expenses. Include lots of detailed financial information and an estimated balance sheet and income summaries.
Once you have gathered all of the information from your research, writing the proposal will not be difficult. Our each program emphasizes comprehensive, multidisciplinary care for children with all types of medical conditions.
In addition, we provide moral support to patients and families to cope with the challenges of illness. These include our Child Life Services department, which caters to the emotional and developmental well being of hospitalized children and their families.
Debt:-the debts would be borrowed from family members, on which no interest rates would be charged. A loan would be requested from banks and other funding agents. Genetic Diagnosis and Counseling: The Section of Genetics at our Medical Center provides a full range of services for the diagnosis, counseling and treatment of patients who have or who are concerned about genetic and congenital disorders.
Pediatric Cardiovascular Services: Children's Hospital provides complete clinical services for the diagnosis and treatment of Congenital and acquired heart diseases in children.
Pediatric Critical Care: The pediatric critical care program at our hospital provides services for children with the entire range of severe illness. Size of the Business: Our hospital is basically belonging from medium size business.
On ground floor there opd and reception and waiting Hall etc as shown in layout, which is enough for a small children ward. Personnel are the assets of any company especially in the service sector. We rank our personnel into different departments. Similarly, in our hospital three medical departments require some particular office equipments, which will be helpful in checking of the patients while check by the doctors. Comparative Analysis:- The most interesting thing is that our office equipment is quite different from other manufacturing organizations.
These three departments have three offices and each office should contain following equipments. Another thing, which we have in our mind that all the equipment should be, modernized enough in handily.
After the description of doctors list now we explain some other offices, which will be compulsory for further hospital functioning. Market Summary:- Here we describe market conditions and strategies related to services. How it will be priced and promoted. Being the entrepreneur our main focus is profitability but also target is how to serve our people in constructive manner. Therefore our marketing goals will be the blend of both factors.
Provide all possible facilities to our people in their own area. Create medicated environment in our city whereas people will not move towards other big cities for better treatment.
Situational Analysis:- Our city environment is very much supportive for the hospital industry. Through environmental analysis we came to know there is no direct competitor here.
Define Target Market Our target market is from surat to vadodara, because within this rang there is no standard hospital giving medication services under one roof. Market Research:- A market research on respondents evenly distributed among the demography discussed reveled following results:- The is no good quality pediatric hospital in the city.
The is multispecialty hospital in the proximity of city baroda. More than children patients suffers. Strengths New idea which will be highly acceptable in the market. We are the trend setters. Employee competency and professionalism, which are the asset of our company. Our commitment is quality to customers.
We not only satisfy the customers but also build relationship with them in order to get their loyalty and better future of the company. Our unique strength is giving all medication services under one roof. Weaknesses Access to capital. Cash flow continues to be unpredictable.
Lack of awareness to people. So by properly arability the opportunities, they would become you strengths. Increase in opportunities beyond the target area of R. By providing ambulance services to rural areas we can capture that market also. We can expand business by targeting Ahmadabad. New Entrance of competitor High Import duty on machines can increase the cost and make direct effect on our services charging from people.
Develop Goals and Objectives. Children hospital is guided by the belief that all children need to grow up in a protective and nurturing environment, where each and every child is given the opportunity to reach his or her potential. We believe this vision can provide a brighter future for all children. To provide out class medical facilities to our patients. To provide them a favorable environment.
To expand the business. To earn maximum profit To introduce new technologies to make services better than ever before.
To provide incremental value to our customers. To protect and maintain our resources. We will increase the awareness among the customers through proper advertising.
Advertising through 1 Local news papers 2 Using cable network 3 www.
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